“Reflections”. During Copenhagen Fashion Week 2025, Nike and Danish boutique Naked unveiled their exclusive sneaker drop with an immersive influencer event at Kismet. Guests entered a surreal space lined with mirror walls, Japanese floral installations and the new sneakers displayed in industrial refrigerators. Japanese blossoms twisted through steel frames, blending minimalism with analogue TV screens.

As ambient music pulsed through the mirrored space, the event became more than a dinner – it was a multi-sensory moment. A fashion statement refracted through light, sound, and culture.

Nike x Naked didn’t just drop a sneaker. They built a world — and everyone reflected in it.

Client: Naked + Nike + Nat Studio.